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Marketing Agency Earnings...
Forum: Selling and Managing Interactive Video services
Last Post: admin
02-01-2024, 07:50 AM
» Replies: 0
» Views: 915
Agency and Agency+Strateg...
Forum: Selling and Managing Interactive Video services
Last Post: admin
01-19-2024, 11:21 AM
» Replies: 0
» Views: 203
Creating a profitable int...
Forum: Selling and Managing Interactive Video services
Last Post: admin
01-19-2024, 09:33 AM
» Replies: 0
» Views: 146
Graden Touchpoint Video
Forum: Gallery
Last Post: admin
12-24-2023, 05:46 PM
» Replies: 0
» Views: 600

  Marketing Agency Earnings Matrix With TouchPoint Video
Posted by: admin - 02-01-2024, 07:50 AM - Forum: Selling and Managing Interactive Video services - No Replies

[Image: illustrated-group.jpg]
Marketing Agencies

As 2024 picks up steam Touchpoint Video is an easy value add service for marketers to offer clients. It can create a sizeable earnings pipeline.

From adding a simple CTA to a video to creating complex interactive journeys, the platform has a lot to offer.

The drag n drop UI is fun, fast, and easy to operate. It's built for videographers and web designers.

A potential earnings matrix could be your clients current live website videos x $800 (name your price).

Making those interactive really increases customer engagement and that's what clients want.

And for your team it will take minutes not hours to create them.

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  Agency and Agency+Strategies
Posted by: admin - 01-19-2024, 11:21 AM - Forum: Selling and Managing Interactive Video services - No Replies

The best way to use Touchpoint if you're an agency is to setup and manage accounts for your clients. 
Having a dedicated account for each client separates content and makes for easy management.

How you use TPV and charge clients is up to you. Between account management, time spent creating interactive videos and any other offerings Touchpoint is built to deliver great results for everyone.

To begin with create a free account for the client and build some content. It's easy to repurpose existing video content or let your creativity loose and produce bespoke videos designed for an interactive experience. 

If looking to turn existing website videos into interactive videos Touchpoint lets you to create a mockup of the actual page with the interactive video in it. This is a great way to present an interactive video as the client can see how it will look and perform without having to do too many mental gymnastics.

As an agency with several interested clients you should create a free account for your company to begin with. Once you create 4 Agency accounts for your clients you qualify for an Agency+ account. Agency+ accounts are free and have the same features as an Agency account. 

As long as you have 4 or more concurrent Agency accounts for clients running there is no fee for your Agency+ account. If you have less than 4 client accounts running your account will revert back to a free account.

Besides creating bespoke presentations and repurposing existing content you can create things like interactive business cards for mobile. We'll have more to share about this soon but they can be saved to a customers homescreen and lets them contact you via phone, emal, sms and more. They are like a mobile site or app but are an interactive video.

Stay tuned as we expand on this topic moving forward. In the meantime post any thoughts or questions below.

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  Creating a profitable interactive video
Posted by: admin - 01-19-2024, 09:33 AM - Forum: Selling and Managing Interactive Video services - No Replies

Touchpoint hotspots are built to increase pipeline activity. 

And you have the capacity to introduce them strategically right when a key selling feature in the video is in view. If you produced the video you'll know where these are located and can introduce a CTA right when the customer has decided to buy.

Another strategy to test is to create a CTA that stays in view throughout the video.

Branding the video (Wizards 2-3) also increases the style and brand recognition. The controlbar image is worth playing around with. Images most effective have transparent backgrounds.

Feel free to add your thoughts or questions below.

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  Graden Touchpoint Video
Posted by: admin - 12-24-2023, 05:46 PM - Forum: Gallery - No Replies

In this video, prior to Feb 24, the customer, a golf machinery manufacturer announces his trip to the American Golf Show. This video will be updated after the show.


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